Country Decides Toothpaste Makes Great Christmas Gift

Emmaus, PA – Joe and Lori Metuchen realized something Friday, as they were waiting on a long line at 4:00 AM for a nearby Best Buy to open: toothpaste is a great gift for Christmas. The Metuchens, like so many other Americans, were hoping to take advantage of huge discounts many retailers were offering on Black Friday. But after a few hours of waiting, Lori had a thought. “I thought, ‘Wait a second here. Why am I waiting in this huge line, at four in the morning or whatever, when I can get my kids toothpaste and not have to wait in any line at all?’ And once I said that to my husband, it was, like, a light went on. It doesn’t cost a lot. It’s practical. You can get it anywhere. It was a no-brainer at that point. And I was freezing my petunias off, anyway.”

The Metuchens have three children, and were waiting in line to get each one a different electronics item. However, the Metuchens don’t have as much money as they did in years past. Lori was laid off from her part-time receptionist job, and the textile company Joe works for cut his health benefits nearly in half, meaning that much more must come out of pocket. So, Lori says, in the middle of waiting to run into the Best Buy and grab an iPod or two, she realized there was one gift she hadn’t thought of, and it was both cost-effective and readily available. “This guy next to me in line, he kept talking to me,” Lori said. “And his breath was just god-awful. It was like someone killed a skunk, chopped it up, put oregano inside it, stitched it back up, and then put the skunk in this guy’s esophagus. And that, I guess, made me think of toothpaste.” Lori and Joe quickly left the Best Buy line and went straight to a 99 cent store, where they picked up several tubes of toothpaste for 99 cents each. “Heck, you know, the kids might even get more than one tube,” Lori said. “You never know.”

Across the country in Carlsbad, California, Roslyn Hober had a remarkably similar realization while looking through a circular on Thanksgiving day. “I was planning on going and waiting in line on Friday morning, like a lot of my friends were going to do,” Roslyn said. “But then in the same newspaper was another circular with a special on toothpaste. And it just hit me like a punch in the gut – Why didn’t I think of that before? It’s the perfect gift.”

Roslyn bought five tubes of toothpaste, which she says takes care of her husband, her two children and her father. “Now, I’m pretty much done with my Christmas shopping, which feels great” she said. “And I drove by some of those stores Friday morning and saw people in line, and I thought, ‘So silly. So, so silly. Right across the street is a Rite-Aid with plenty of toothpaste, and here you are waiting in line for a stupid television. And for that thousand dollars or whatever, do you get fresher breath? No. You don’t. You get the same old breath you had before.'”

December 1st, 2008 by